Answered By: Ash Faulkner Last Updated: May 03, 2023 Views: 4
We have LibGuides regarding both Company Research and Industry Research. Ultimately, what you're doing is a combination of those two types of research, comparing company metrics to similar industry-level metrics. If you'd like a bit of guidance on HOW to compare a company to a particular industry, the industry surveys in the NetAdvantage database include a section on 'How to Analyze a Company in this Industry', which might give you some ideas, as well as a section on 'Comparative Company Analysis' where major players in an industry are compared on a handful of key metrics.
The Factiva database also includes some pre-made comparisons which includes ratios comparing the company to the industry and sector. Go to the 'Company/Markets' tab, search for the company of interest to you, and on the company profile page go to 'Reports' and then 'Ratio Comparison Report'.
If you would like further assistance, please contact the Business & Economics Librarian.
Make an appointment with a Subject Librarian.